The Video Platform Provides Viewers Control to Limit Artificial Intelligence-Made Content in Their Feeds

TikTok is introducing a updated setting that allows them to cut down on the amount of AI-made videos appearing in their timelines. This move comes as the platform disclosed that it now features more than 1 billion content made with AI.

Pilot Phase and Launch

This change is undergoing trials over the following weeks before a full-scale release. This advancement comes amid a surge in content created by AI, fueled by emerging AI video creators.

The Broader AI Trend

It has been noted that approximately a tenth of the most rapidly expanding video streams on a competing service exclusively feature clips produced artificially. A considerable share of this material is considered “AI slop”, a phrase for substandard, mass-produced content that is typically illogical or bizarre.

Based on user feedback that numerous viewers appreciate content created using AI tools, ranging from digital art to informative clips, and we want to provide users the ability to adjust the amount of that, based on their own choices,” stated a platform representative.

Scale of AI Content

The service shared that there are now 1.3 billion videos on its service tagged as AI-generated. Overall, over 100 million pieces of content are uploaded to the platform every day, making AI content a minor part of its total content library.

How to Adjust Settings

Users will be capable of decrease or raise the volume of artificial media they see by opening the “manage topic” setting in the platform and picking AI-made media. Other topics that can already be modified under the tool include current affairs, style, cosmetics, and movement.

AI Disclosure Rules

TikTok’s policies oblige users to label “realistic” artificially created content, and it bans harmful fake videos of public figures or crisis events. Any believable AI-generated clip that is not labeled can be deleted under its terms of service.

In addition, the platform will from now on add an AI-generated watermark to content produced via its proprietary AI systems, or identified by an industry-wide initiative for recognizing artificial media. This measure is designed to stop users from attempting to circumvent the disclosure requirement.

Educational Initiatives

TikTok is additionally introducing a $2m educational fund for experts and groups to create educational content about using AI responsibly. This project will assist educational bodies dedicated to educating computer science.

Moderation Strategy

TikTok has supported its safety measures, during discussion over proposals to make redundant numerous safety staff in the UK. TikTok is set to cut hundreds of positions in its user protection division in the UK capital, with trade unions and digital protection specialists voicing alarm that staff are being displaced by AI moderation.

A senior executive explained that human moderation would continue to be important, but automated tools can safeguard staff by filtering out the most harmful content ahead of it gets reviewed by staff. The platform stated a significant reduction in disturbing and violent content reviewed by human moderators over the previous year due to intervention by its automated systems.

It is vital to balance people and machines to ensure user safety,” she said. “We’ll have humans as part of that process, but we also think it’s very important to reduce exposure to unsafe media as rapidly, which is where a extensive automated help is really helping us operate efficiently.”